Making a business case internally for event resources and cross departmental support emerged as a key challenge facing many in-house professional conference organisers at ABPCO’s round table event held at the QEII Conference Centre this week.
Posts Tagged ‘PCO’
ABPCO has joined forces with event communications company Max Wi-fi to create a white paper entitled “What events must ask their venues about Wi-fi”. The paper, initially available to ABPCO members, follows the PCO (Professional Conference Organiser) wi-fi check list created by ABPCO in February this year as part of ABPCO’s Conference Cloud Campaign calling for free wi-fi for conference delegates.
ABPCO has today launched a series of workshops aimed at providing practical insights into events technology for PCOs. Branded ‘TechNOphobia’, the workshops are designed to provide hands-on experience of using a wide variety of apps, smartphones and tablet devices to enhance delegate experience and audience interaction. The first workshop will be held at the ICC Birmingham on July 12th and will focus on iPad audience interaction tools, presented by app specialist firm Technology4Events.
Article by Kursha Woodgate published on PlanetPlanit – the event organiser’s portal
Headlines catch your eye. They are designed to. With startling words that conjure up a mental image of the story they convey in just a few syllables, headlines are powerful stuff.
Like a shop front on the high street, editors have a limited window of opportunity to catch the eye of the casual reader, to stun them into pausing for long enough to engage, to read on.
When writing your press releases or articles to raise the profile of your event, bear in mind the hundreds, even thousands, of stories and releases sent to editors each day. If you want your stories to stand out, to catch their eye, then give them the hook in a few words. Couple the right editorial style with a strong story and you will make the editor’s job easier.
Below are a few top tips on how to write hot copy: (more…)
The Association of British Professional Conference Organisers (ABPCO) has appointed its new executive committee, following its recent AGM held at the joint Summer Summit event in London’s ICC ExCel. The new executive committee includes a corporate member representative for the first time in the Association’s history. Representing ABPCO Corporate Members ACC Liverpool, BT Convention Centre Head of Sales Kerrin MacPhie has been appointed to represent the interest of the Association’s Corporate Members. (more…)