by Jon MacPhie
Audioboo.fm – do you recognise this name? If not then we suggest you check it out, especially if you are into social media.
A big trend for 2011, Audioboo.fm is one of the leaders when it comes to Social Audio Sharing. For those of you familiar with Soundcloud, this is similar however not intended solely for musical usage.
You can now listen to people’s thoughts instead of reading them!
Originally intended to be a completely mobile platform, Audioboo.fm allows users to record and easily upload recorded messages in the form of a ‘Boo’. The best way to describe it would be the audio equivalent of a tweet.
Its purpose is to make blogging and podcasting a quick and simple procedure.
Audioboo.fm has compatible Apps for iPhone and Android, with the iPhone platform being its primary target. This App is used to record and upload a Boo. But for those of you who prefer to do this at home, don’t worry; a microphone attached to you home computer/laptop can be also be used.
Where Twitter gained success in its simplicity, Audioboo.fm has taken heed. A user can create and access an account using their Twitter account for log-on details, thus shortening registration stages. Settings in Audioboo.fm can also be adjusted so that any Boos uploaded, get posted directly into your twitterfeed, Facebook page, tumblr etc.
There are many more similarities with Twitter; the follower/following system is used in Audioboo, you can search users and send direct Boos, the same hashtag system is used to tag posts, and, since being created in 2009, Audioboo is endorsed by Stephen Fry as Twitter was in its early days.
Audioboo can also be used to create RSS feeds. Users can also subscribe to feeds and these get integrated into iTunes.
The next step for Audioboo.fm is that it needs to put itself ‘out there’ more and gain momentum amongst mainstream social media users. Integration into popular social media browsers such as Tweetdeck and Hootsuite would greatly increase popularity.
From a business perspective, Audioboo adds a new dimension to engaging with your audiences. Through its Twitter-style approach, it benefits from speedy distribution and the audio element adds a little more personality. So we think this is one to watch, keep it on your radar as a new social media tool.